About Us

About Us

Brand background

  1964"White Rhino" This is an adventure action film set in the African wilderness, directed by Evan. Toth is adept at handling actors and animals, and the beautiful photography successfully brings the original charm of the African continent to the screen. Robert. Cope plays an idealistic doctor who enlists the help of hunter harry gartino to capture a rare white rhino alive with sedatives for research. Unexpectedly, harry secretly colluded with the black market animal dealers, stole robert's hunting equipment, and his girlfriend sally. Eden left no matter, Sally angry under the turn to help the doctor tracking Harry. When Harry is bitten by a poisonous snake and dying, Robert saves his life, and the two turn enemies into friends and continue to work hard to study the white rhino.

In 1966, the Paris design community insisted on the cutting-edgeIriscame to the African savannah full of primitive charm of "White Rhino" and came into contact with rare white rhinos.

To find meaning in nature. Decided to return to the United Kingdom town to do what you want to do, a brand that combines aesthetics and comfort.

CreatedINFAD RHINOthis brand, rhino: is a maverick, naughty humor guy. Although it looked huge, it was very elegant. They have no natural enemies and would rather avoid fighting than fight, but they are unusually fierce when injured.

On the vast African savannah, no matter the wind or the wild animals, he always stood quietly, while his good friend rhinoceros bird was busy on her back.。。She enjoyed beating her back and scratchingand rolling in the mud...

 

 Brand image   commonly known as (rhinoceros)

JustRHINO(rhino, cow) 

INFAD RHINO

Big Arnoldhas unique skills but few words, like to revel in their own small world, it seems that no one dares to invade. Kind and lazy, likes to tickle and roll in the mud.。。Exploring the world of adventureand travel is Arnold's life.。。

Arnold Jr. is a playful, humorous, but maverick little fellow. He loves to travel and explore, and is always searching for the mystery of his life.


Brand Introduction

INFAD RHINOoriginated from United Kingdom and belongs toteb(UK)Company. In British style clothing design,INFAD RHINOthoroughly integrates fashion brand aesthetic design with comfort and practicality, which has subversive significance for fashionable brand clothing home life comfort design.

Due to the perfect reputation of high-quality comfort and aesthetics closely integrated products and British design,the design of INRHINO has been expanded to various fields such as women's wear, men's wear, children's wear, shoes and boots, luggage, living and home furnishing, fast-moving consumer goods, mother and infant, etc., and has built "INFAD RHINOfashion brand Clothing Home Life Museum". fashion brand men's and women's wear is especially popular with consumers around the world.

INFADRHINOrhinoceros star fashion brand clothing high-end positioning independent brand operation, market success.


Brand Culture

If you travel back toLondon in 1966, you will find a new mother in the United Kingdom,Iris, who followed her husband andopened a children's clothing store in KESINGTIN HIGH STEET, taking into account comfort and fashion.

In the1960s,afew years after Iris Wimbledon School of Art, haute couture was in full swing, andYves Saint Laurent, as the most representative new force, continued to rise and climb.

IrisisYves Saint Laurent's most proud working partner during Christian Dior. In the era of haute couture fashion,Yves Saint Laurenthas been continuing the classic design and details of men's dress and the perfect combination of feminine elegance, femininity and other elements, which hasa great influence on Iris.

In 1978, after12years of exploration and development, it was first released at Paris Fashion Week in France, which caused a stir in the European fashion industry. And won the1978Fashion Award, as the best designer brand of the year.

Developed to the present,INFAD RHINOhas been nearly50years of brand history, in the European clothing brand has a representative and pioneering fashion status.

In order to carry forwardthe brand founding concept of "discovering the unique beauty of life",Irishas developed a series of British trend designs based on the mother and infant market. Starting from clothing,INRHINO's product design field has been involved in the details of life closely related to consumers, such as shoes and boots, home furnishing, home textile, etc. It can be said that enjoyingINRHINO's "unique beauty of life", you can completely own your own "INRHINOClothing Home Life fashion brand".

At present, Ella,the chief designer of INRHINO in China, haslived in United Kingdom for11years. She has devoted herself to the research of British fashion and design style. The famous fashion brandandC& Ahave served as brand design director and artistic director. The British style has been deeply integrated into her design language.

In 2012, she introducedINRHINOchildren's wear to China, andINRHINOset off a new look in the Chinese children's wear market.

With the increasing recognition of fashion brand in the China market after80 and 90,Ellahas a unique vision to position the fashion brandINFADRHINOinto the Chinese entityO-Oand e-commerce

Bringing the aesthetics of details, leisure and fashion of British life into China, so that every user withINRHINOcan discover the beauty and ingenuity in life, will soon becomethe main development direction of INRHINO China. AndINFADRHINORhinoceros Star brings the experience of a unique and comfortable fashion brand to young and new people.


 Business Scope

INFADRHINORhino Star Craft Adult fashion brand Middle and High End


 Brand positioning

Rhino Stargives young and new peopleaunique brand personality, inspiring people to return to nature and explore the yearningand imagination of life...

INFAD RHINOadheres to the brand tenet of "discovering the unique beauty of life" and develops fashionable aesthetic products that are more suitable for consumers 'lives and more pragmatic.


 consumer positioning

18 - 35years old contemporary urban trend group.